Posts

Showing posts from July, 2018

Week 8: July 23-27

Triangle: One thing that stood out to me is the amount of outsourcing done at an agency.  I understand more of why an agency does not do their own printing and has that sent off, but I was surprised to learn that BBR does not have their own photographer/videographer, and instead use different studios or freelance photographers. After learning about the photographers BBR outsources, and how few materials I have found around the office (as mentioned in Week 5's post), I was surprised to find out that the creative department has a pop-up photography studio of sorts.  They have a camera, additional lighting, and a literal "pop-up" box that allows for small setups and shoots.  I believe BBR will do a small amount of photography for a product that can be shot on a white background.  Again, this would not have stood out to me at the beginning of the internship as strongly, but due to the sequence of events of my growing knowledge of the company, this available setup came...

Week 7: July 16-20

Triangle: One thing that stood out to me this week is what BBR calls "Master Class Mondays."  Once a month, an employee at BBR is asked to research a topic that helps everyone at the agency both through business and as a person.  For instance, this Monday was a Master Class and someone presented on how to deal with change from the standpoint of an employee in a business, with tips on how to apply this to one's everyday life.  I am interested in how BBR tries to bring all of its employees together to grow, which stands out as a company environment I would be interested in being part of. Something else that stood out to me is the amount of acronyms used in an advertising agency, especially in a meeting of only BBR employees and no clients.  One of the newer employees has a cheat-sheet of the common acronyms because it is said "time is money," and during the busier seasons, some employees don't think about stopping to explain everything they say because they...

Week 6: July 9-13

Triangle: In reference to the "Passion Project" I mentioned in last week's post, something that stood out is how different people pick their passion projects.  One lady that works in the office spends her free time organizing a supply drive for the homeless around the holiday season.  On the other hand, I was more interested in the creative department's join effort in learning about coding in their spare time.  The department has started voluntarily meeting about once a week to learn the basics of coding together, mainly to better understand what their tech department is capable of when they are designing the layout and prototype for a client's website.  They work together and motivate each other to be better in the workspace during their "free time" when they are able to work on anything they are interested in. Something else that stood out to me is how, when discussion the project I'm working on, my supervisor gives me a lot of her opinion of th...

Week 5: June 2-5

Triangle: Something that stood out to me is how the BBR employees spend their free time at work.  They are encouraged to work on their own "Passion Project", which is basically something that an employee is passionate about, whether or not it is related to work.  Some projects can be used to show other skillsets the employees have in order to gain a variety of clients, while others are done for the enjoyment of the employee to keep BBR a great workplace. A second thing that stood out to me is the lack of supplies in the office.  Here, I do not have access to a foiler, a laser cutter, or even just a large plotter for print materials.  This kind of shows how much I've taken for granted at UF, and has made me more interested in being able to use the technology I have available this upcoming year. One last thing that stood out to me is the impact a single client can have on an agency.  This week, BBR lost a major client that provided a large portion of their pr...